POSITIONING, SLOGANS OF PIZZA HUT

                                                           VALUE PROPOSITION

 

Pizza Hut will also have to meet up the inspirational value proposition for its pizzas in smaller towns, which is again tricky

 

                                                                  POSITIONING

• Pizza hut have made many ways to position their products Like;
•  Advertisements in which they have differentiate their pizzas in quality. (advertisements through Newspaper, Television, Radio, and Billboards)
•  Uniqueness &  Taste.
• Varieties.
• Worldwide and in Pakistan, Pizza Hut has come to become synonymous with the

‘Best pizzas under one roof‘ 

 

                                                                     SLOGANS

• We have Pizza
• Now you’re eating
• Making it great!
• You'll love the stuff we're made of.
• The best pizzas under one roof.
• Gather 'round the good stuff.
• Share the good times 

                                            UNIQUE SELLING PROPOSITION

• To best position your practice, you need to develop a powerful and compelling unique selling proposition (USP).
• What is a USP? A unique selling proposition is a proposition that competitors cannot make or have not made.

“Pizza Hut- Fresh, hot pizza delivered in thirty minutes or less - or it is free”