Thursday, January 13, 2011

BUSINESS PORTFOLIO OF UFONE

         BUSINESS PORTFOLIO OF UFONE


                                                       BRANDS

BRANDS
TARGET MARKET
REASON FOR TARGETTING
PostPay
Corporate class
High usage for business & working people
Life
Youth
Night dwellers

                                                    PACKAGES

PACKAGES
TARGET MARKET
REASON FOR TARGETTING
Public Demand
Lower class/Rural youth
High usage
UWON
Lower/socio economic class
High usage
5 ka 15
Ladies
Ladies’ intention of 5 min chat usually exceeds to 15 min or more
Walkie talkie
Working class/ business class
Call conferencing
Uth Pakage
Lower/socio economic class
High usage


                                                         SERVICES

Both Post-Paid and Pre-Paid Ufone subscribers can enjoy any/all Ufone services including GPRS based services (MMS, Ufone Internet, Pocket Stocks), Global SMS, etc

Ufone is proving these all services to its consumers:-
• Internal Excess
• Online Billing Payment
• Power SIM
• WAP
• International Roaming
• Voice Mail
• Call Management
• Messaging
                                                 MOBILE PRODUCTS

Ufone is offering the following Mobile Products:-
§         Utalk
§         Missed Call Notification
§         Phonebook Saver
§         Trivia Quiz
§         Ushare
§         Uloan
§         Voice Bucket
§         Utunes
§         Awaz SMS
§         Uchat
§         Ugames
§         Self Service Kiosk
§         U kisaan
§         U health
§         Ufone prize bond
§         Ubazar
§         Hajj Guide

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